Protocol :: The world is trying to contact you. Tell them how and when. Signal & share your
Personal Protocol, and if you have a startup, experience tons of inbound communication, or manage a community, your
Company Protocol.
The Pain
- A text message at an inappropriate time with important details that need to be written down or emailed.
- An email that is highly emotional, the content of which may best be addressed face to face.
- An email thread with inappropriate subject lines or thoughtless CCs and BCCs
- An important introduction unchecked for weeks on facebook or linkedin.
- The ping of a skype or gchat message when you are writing the great American novel.
- A million short emails when you prefer a few long ones.
- A few long emails when you prefer short ones.
- Feeling guilty for not replying to all emails within hours if you prefer a 48 hour cycle.
What Protocol is a dynamic and syndicated contact sheet, seen most often as an email signature or status update but also functions as an independent site. More specifically, we see it as a preference page to share how and where you want to be contacted. Soon you will be able to embed your protocol in your site of choice. (hey about.me, flavours.me, linkedin.com and wordpress.com)
The Insight
We believe that the incredible rate of change in communication mediums and our evolving habits led to a breakdown in culture. Never again will we all have the exact same communication preferences but just as other industries have become more personalized so too can our understanding of communication.
Once you have publicly communicated your Protocol expectations will be better synced up with reality. This greater sense of communication integrity can set you free to live the digital life you choose.
WhyWe believe that the quality of communication, in all its various forms, is heavily dependent on the appropriate medium, timing, and level of trust between parties. Protocol is a tool that helps you, and society at large, understand and share preferences - personal or professional Protocol - to communicate more effectively.
We built this for ourselves.
Who
Protocol is meant as a mitigator for those who do not yet know you, or your work style, well. Those not in your inner circle but with whom you may interact digitally. We also use Protocol for those who do not know how to get in touch with us.
Suggested uses
- Email Signature. Copy and embed your formatted Protocol email signature into your email. Then those you email with can not only find your contact details but also know how and where to contact you.
- Chat status: Put your protocol.by/name in your status bar on gchat, skype, AIM and other places as a polite way of signalling how and when you want to be contacted.
- Embed your protocol as a badge on your site or service of choice.
Types of Protocol
We suggest you read this insightful article by The Five Levels of Communication in a Connected World.
In the digital world in which we live, it has become too easy to send emails, ping people via instant message, text, tweet, etc. Upon reflection, I think I've been too haphazard about how I communicate with my colleagues, clients, friends, and family. Oftentimes, an email about a problem should have been a phone call. And sometimes a phone call should have been an in-person meeting. -- Scott Belsky, The 99% Tips
Personal Protocol: A great way for you to let people around you know how you prefer to communicate. We suggest
Company Protocol:: A great for individuals who work in an organzation and share the same information networks to be consistent in referrals.
A great example would be an entertainment star who wants to point fans to facebook and twitter and speaking inquires to her personal assistant’s email.
How can I suggest features? We monitor
Get Satisfaction for technical issues and product suggestions.